If you own a business in the decoration and architecture industry, you’ve probably heard about the social network called Pinterest, right? In addition to being a source of inspiration, it can be part of your Digital Marketing strategy to attract new customers.
If you haven’t yet created a profile for your company on the social network that is popular among those looking for new ideas, get ready to learn the step-by-step process in this article and invest in your relationship with customers. Scroll down!
What is Pinterest?
Before we begin, you need to know that Pinterest works as an image sharing network and Singapore Mobile Number List unlike other social networks, it works as a source of inspiration, as if it were a search engine.
It was created in early 2010 by Ben Silbermann and has more than 442 million monthly active users. According to a Forbes survey , the social network attracts mostly Generation Z (aged 18 to 24) and Millennials (aged 25 to 44).
What are the benefits of Pinterest?
As previously mentioned, the social network brings together architecture, decoration and fashion lovers so that they can search for new inspirations and, more than that, it has Pinterest Analytics. Through extremely relevant analyses for your business, the Algeria Phone Number List social network’s Analytics reveals valuable data about your audience’s interaction with the profile. Check out some data obtained from the tool:
Average daily impressions (views);
Average daily viewers;
Profile of people reached (country, metropolitan area, language, gender);
Pin saved;
Number of clicks on Pins.
With this information, you can develop strategies to enhance your company’s actions on social media and attract even more audience. Analyzing this information will help you improve your actions on social media and attract more customers.
