For any business interest in long-term growth, strong customer relationships are a must. Customer relationship management (CRM) systems help you manage your engagement with prospects and existing customers, leading to increased purchases, improv loyalty and a more profitable company.
A big part of any relationship is communication, and for most businesses that takes the form of email. In 2022, over 333 billion emails were sent and receiv every day. By 2026, that number is expect to reach over 392 billion.
Gmail is one of the most popular email services in the world, accounting for over 30% of all email opens. Google Workspace offers robust features and a user-friendly interface, making it the preferr choice for many businesses.
In this post, we’ll explore the five best CRMs for Gmail. We’ll review their features, benefits and drawbacks to help you make an inform decision and find the right CRM for you.
Why you should integrate your CRM with Gmail
While customer relationships and both emails are undoubtedly important for business, some choose to just use separate systems for their CRM and Gmail. However, with the right CRM, you can easily integrate the two and enjoy plenty of benefits.
Therefore, By connecting your CRM and Gmail, you get one centraliz hub for all your customer interactions, a single source of truth your teams can refer to confidently. By automatically logging every email interaction in your customer’s profile, you can Finland Phone Numbers see a complete history of your communications. This means you can quickly get the kind of context and insights that enable more personalized and effective customer interactions.
Therefore, Integrate CRM and Gmail systems also eliminate the ne to switch between different applications, saving time and reducing the risk of missing important messages.
How to evaluate CRMs that work with Gmail
Team collaboration is also enhanc as all members can view and manage customer interactions, ensuring everyone is on the same page.
Therefore, There are hundreds of CRMs currently available, with new options being releas all the time, including ones that integrate with Gmail. When you’re trying to decide which one to use, consider the following:
Ease of integration and setup
A good CRM helps you to be more effective and efficient. If you’re having to Albania Phone Number List spend hours (or even days) figuring out how to connect your CRM with your Gmail account, it doesn’t bode well for the future. On the other hand, a smooth and quick integration process means you can focus on your sales, not your software.